Inside Made to Order
There’s something about walking into a space that just feels right. Not perfect. Not overly styled. Just… you.
That’s the idea behind Made to Order at MCM House.
“I’ve always believed furniture should feel like it belongs to you,” says Founder and Creative Director Charles Hinckfuss. “Not like you picked it off a showroom floor.”
Made to Order is our way of getting closer to that. It’s about taking the pieces you already love and giving you the freedom to shape them through fabric, colour, and feel so they sit naturally in your space.
Start With the Piece, Make it Yours
Every MCM House sofa or armchair starts with the same thing: a silhouette we’ve designed to live well.
Soft, relaxed, a bit undone but still considered. What Made to Order does is change how that piece shows up in your home.
The fabric completely shifts the personality. The same sofa can feel relaxed, or more tailored, or something a bit more elevated it just depends on how you want to live with it.
– Charles Hinckfuss, Founder and Creative Director
It’s not about overthinking it. It’s about choosing something that feels right for how you actually use your space.
.jpg?v=1741746526748&options=w_500/dpr_2.0)
.jpg?v=1741746668727&options=w_500/dpr_2.0)
.jpg?v=1741747217981&options=w_500/dpr_2.0)
.jpg?v=1731539557772&options=w_500/dpr_2.0)
How it Came to Life
When we shot the Made to Order campaign, we didn’t want it to feel like a typical furniture campaign.
We shot it inside our new Head Office, with raw walls, natural light, nothing too polished. Then we layered in vintage pieces from Vampt Vintage.
Not to style it up, but to make it feel real.
I like spaces that feel collected. New pieces next to something old, something with a bit of history. That’s what makes a home feel personal.
– Charles Hinckfuss, Founder and Creative Director
That contrast, new and vintage, clean and worn, mirrors what Made to Order is about. You’re not just buying something new. You’re adding to a space that already has a story.
Three Ways to Approach It
We’ve broken the range into three fabric tiers. Simple, clear, and easy to navigate.
